ClipSync — Web-based social media video provider (www.clipsync.com)
| Issue: |
TV watching used to be a social activity. Friends and family gathered together and could discuss the show as they watched. The internet and the ability to view tv shows and videos online changed the event to be more of an individual activity. So the question is: How to capture the social activity of watching TV and movies together, via the online experience? How can I watch my favourite TV shows with my friends when we are not in the same room? How can we have that same fun interaction watching videos and TV shows that we do when we are together, while we are watching online? |
| Solution: | The solution is a social media video platform that Softjourn has developed for ClipSync. The interactive platform enables users to join an existing group viewing a TV show or movie, or they can create their own viewing group by inviting their friends to a “private showing”. Users are able to chat with each other about what they are watching, interact with the screen, etc. For the media firms, there is something in the solution for them as well. The solution can be white-labelled for their particular company and advertising can also be added to the experience. Advertising can take several forms including pre-roll advertising. As well the solution can be customized and developed for specific events such as what was done for Showtime for a Bon Jovi (http://www.sho.com/site/bonjovi) concert in late 2009. |
| Result: |
Sample solutions completed: Watch and Chat on http://www.cbs.com/social_tv/ A project completed in early 2009 for www.tv.com involved integrating Clipsync's social Media Platform with one of its main features - "Watch and Chat Rooms". Now TV.com users can watch various TV shows while interacting with their friends. Integration of the social media video platform into social networks such as: Facebook and MySpace. The Showtime project involved the integration of Clipsync's interactive player into http://www.sho.com/. The project included the support of a Bon Jovi online viewing event, which was a "trailer" before the Bon Jovi "When We Were Beautiful" Premiere! Epix - http://tinyurl.com/Epix-and-ClipSync, the new pay TV channel that’s a joint venture between Paramount, Lionsgate and MGM is now using Clipsync's highly interactive player with its "watch with friends" feature. Now Epix users can schedule a viewing with up to four people. There will also be public activity feeds, user ratings and other social features. "The smartest Flash folks we've ever met have built a great player and are the "secret sauce" behind the Private Screening" - is how Epix characterize their work with Clipsync on their website's partners page! |
| Technologies: | Operating System: Windows, Mac OS X, Linux Coding languages: ActionScript 3.0, C# Databases: PostgeSQL 8.2+, MS SQL 2005, MySQL Development tools: Flex/Flash Builder, Visual Studio 2008/2010 Team System Libraries: WebORB, NHibernate, SharpZipLib, log4net, Newtonsoft.Json, Facebook .NET, Facebook API for Flex, Strobe/Akamai OVP/OSMF, Cairngorm, CoreLib, AS3Crypto, Degrafa, etc. Build tools: Team Build, custom Flex build tools for Team Build |
