FutureTix 2019: Trends Shaping the Future of Ticketing

Softjourn took part in a panel at this year's FutureTix symposium, where CEO Emmy Gengler added her thoughts regarding technologies that influence the future of live event ticketing.

Emmy Gengler
Written by Emmy GenglerChairman Emeritus
interview1 min read

Softjourn took part in a panel at this year's FutureTix symposium, where CEO Emmy Gengler added her thoughts regarding technologies that influence the future of live event ticketing.

Customer experience and fan engagement are the banner themes for the future of ticketing, and there are many exciting, innovative technologies that can both augment and elevate both. Creating a unique, personalized experience is both what customers crave in the era of the mobile phone/instant gratification, and unduly difficult, requiring a nuanced approach.

Softjourn recently took part in a panel at 2019's FutureTix Symposium discussing the technology that can help assuage issues tied to serving patrons at the expected level. Softjourn's CEO Emmy Gengler participated in the panel Back to the Future – What was, what is, and what will be!

Check out the panel questions and Gengler's thoughts on how companies should approach and take advantage of these trends as they impact the live event ticketing space.

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